June 29th, 2006
B. Good
Those of you who subscribe to b.good's email list are already well aware of today's promotion, a free yet-to-be-named bacon burger from 5pm to 10pm at the Cambridge and Back Bay locations.
The burger (topped with a low-fat jalapeno-ranch sauce, lettuce, tomato, and onion) is faithful to b.good's commitment to serving "real" food made with healthful ingredients and cooked with minimal to no deep-frying, heavy battering, and other artery-clog inducing processes.
I've visited b.good a few times in the past, and I have been continually impressed that they are able to make healthy fries that don't taste like baked cotton. The burgers are decent, perfectly palatable if you're craving McDonald's but can't bring yourself to use up your weekly saturated fat quota.
I take issue, however, with identifying b. good's burgers as the "real", implying they are Genuine Article of beef patties of which we've all been deprived for a hundred-odd years. Anyone with two neurons knows a classic American hamburger will never satisfy any set of nutritional requirements. Eating a burger, like consuming all remarkable, sumptuous, mmm-mmm good fare, is not about oxidizing free radicals or fueling your climb to Kilimanjaro. It's about pleasure, the experience of incredible flavor, and a satisfied stomach. And, unfortunately, sometimes horrible indigestion.
Enough, already, I'm going to get my burger.
The Info
B. Good
131 Dartmouth St., Boston
24 Dunster St., Cambridge
www.bgood.com